Quick Fact – The Other Keno


KENO Broadcasting Station License, 1941


When Maxwell Kelch applied for call letters for his Las Vegas, Nevada radio station, he requested KLVN as a first choice and KENO as a second, certain the Federal Communications Commission wouldn’t approve a gambling-related name.

The FCC apologetically notified Kelch that KLVN already was in use elsewhere so he’d have to accept using the alternative, KENO — what he wanted all along.

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  1. Bruce Titus

    I grew up in Las Vegas. KENO was our main rock station.

  2. admin

    That is so cool. I’m jealous.

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